Technology

Our technology platform gives you everything you need to optimise results across all your performance-marketing campaigns.

Management interface

Our user-friendly, intuitive campaign-management interface gives you all the tools you need to take control of your campaigns. With fully customisable dashboards and reporting views, you’ll find comprehensive views of all KPIs, plus the ability to control creative, commissions, publisher approvals and programme applications at the touch of a button.

 

Tracking

Our proprietary tracking solution, tailored for all devices, offers flexibility, transparency and compatibility. It’s easily integrated with your own systems and all major third-party tagging solutions, such as DoubleClick’s DART for Advertisers, MediaPlex’s MOJO Adserver and Microsoft’s Atlas Solutions. It also links with enterprise-class web analytics services such as Coremetrics, Omniture and Webtrends. Our experienced tracking configuration team will support you throughout implementation to ensure data is captured, de-duplicated and attributed with pinpoint accuracy.

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Reporting

We provide a range of real-time views on your campaign performance in dashboard, overview or granular formats. Home in on publisher, campaign or creative-specific performance over time, or drill down into transaction-level data quickly and easily. Our customisable dashboards and reports give you full control, so you can focus on what’s most important to you.

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Billing and payments

Our invoicing and payment processes are both efficient and easy to use. We operate around the world, so our system handles multiple currencies and complies with all local tax and administrative requirements. We handle all billing, payments and admin on your behalf, using a robust validation and approval process to make sure publishers are paid accurately and on time while you have complete transparency and control.

Creative manager

Our content-serving systems makes sure your campaigns are always fresh, compliant and ROI-focused. Content formats and technologies include product feeds, banners, editorial and voucher codes.

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